Push-based Customer Communications

An interesting idea that can emerge is the ability to let a business communicate effectively with its customers (present or future) via push-based channels. After all, it is customers that generate the revenue. This is what Google enables a business to do – get new customers to a website. Google does it for businesses that have an online presence. But it does nothing for businesses that may not have an online presence – and that is one of the opportunities that we can tap into. It can also work